When hard as it might be, but letting visit of your web page designing ideas and listening to the customer might actually be of benefit in the long run.
I know everything you are saying, you have been in the web designing organization long enough to discover what works and will not doesn’t, what would my personal customer understand? Well after approaching webdesign in the same manner, I’ve unfortunately acquired no other choice but to give in to my very best laid strategies and comply with the wants of my personal customers.
Building of good websites usually means that it has to be attractive to the eye, as well as being totally functioning pertaining to Search Engine benefits, but ultimately it must screen professionalism intended for the business displayed.
Complying with W3C Standards (W3C Markup Agreement Service) intended for both HTML and CSS validation can be paramount to good design and style and coding (but not essential for good Google PR, I will discuss in later posts), so when designing we want to use base HTML format and CSS text font like Tahoma 11pt, to create neat easy to read text and nice web page image layouts.
I will list some cases of exactly where letting proceed has www.evilaton.com rewards for each party involved and just how in some situations actually resulted in little or no website traffic for the website.
Case Study 1 ) Architectural Company flash and font issues
Our consumer wanted the use of Flash elements to display a variety of architecture images with a decent fade between images and changes to initial CSS Font used Tahoma 11pt typeface and replace by Century Medieval 11pt, which is used in all their particular logos and architecture style work.
As a general rule would know sneaking in Flash data into your web-site results in W3C Validation undefined source failure, thus making the site Unacceptable Markup. After explaining this, the customer were feeling the need to possess a graphical show style graphic far outweighed the importance of quality valid HTML Transitional Markup. To them the appearance and understanding of their web-site to their consumers was far more advantageous than complying together with the W3C.
In addition , they will wanted the Century Medieval font instead of Tahoma. By design 100 years Gothic has a much larger font height than Tahoma and when used improved the webpage height bigger than when using Tahoma thus leading to the site showing with slide bars when ever view underneath 1024 times 768 image resolution, where previously it fitted in the whole web page perfectly.
Worth the customer realized the desired influences they wanted and ultimately it is the client who often knows very best.
Case Study 2 . Container supplier turns into boxed in
Our customer had began a new organization supplying cardboard boxes boxes for the purpose of moving and packing. They will wanted a straightforward site with heavy graphic image factors and minimum text for the home page.
Trying to explain to the customer the role of text based upon search engines benefits and that having no legible text relating to the home page could limit their visibility, they will choose design and style over benefits. Why you could ask would probably a company limit their possibilities of being found on search engines? Very well the question still burns with us too, but since mentioned earlier the customer at all times knows ideal and the decision was entirely theirs to build.
Their school of thought was simple, their website was purely to be employed as a guide guide not the source more business, as their marketing strategies will be enough to garner constant business.
Even today I continue to wonder why they limited their marketability and in particular their website which is generally online and can be searched at all times of the day.
Therefore in summary the very best laid plans of mice and males (well in such a case web designers) can be a say waste great management as what I contain stated pretty much all along the fact that the customer definitely knows ideal and ultimately they are the types paying for your service therefore sometimes it may be best to lay down your pistols and acknowledge defeat.